Founder, Aim High Society

Richard Roop is a strategic AI marketing consultant, educator, and coach dedicated to empowering virtualpreneurs, infopreneurs, and real estate entrepreneurs.

With his expertise in direct response marketing, creative real estate investing, and unlocking the inner game of success, he provides invaluable insights on rapidly leveraging sales growth opportunities.

Since 2022, Richard has been at the forefront of harnessing the power of artificial intelligence for strategic planning, copywriting, advertising, content creation, and social media influence.

Today, his primary focus is curating the most effective AI marketing and productivity tools that enable his clients to generate consistent leads, boost sales, and maximize profits.

Renowned for his ability to guide entrepreneurs in launching or expanding successful businesses, Richard inspires transformative thinking and the realization of living your preferred lifestyle.

Over the years, he has authored hundreds of effective training programs, revealing unique game-changing strategies, tools, and tactics since the inception of his Marketing & Success eLetter in 1999.

Colorado Lawsuit

If you find the government's Ponzi allegation from 2014 while searching the net, you'll never see the full story due to a gag order... or know that the fraud charge was dropped, and the civil suit was filed without any complaints. A truly bizarre story! This interview sheds light on what actually happened for anyone not aware of the truth. Lawsuit story starts 39 mins in.

Founder, RichardRoop.com

One of the country’s best kept secrets, Richard Roop has shared his free and clear investing strategies with thousands of real estate investors throughout the nation for consistently generating cash now, cash flow, and cash for later... regardless of what's happening in the economy. 
He is one of the top direct response marketing ‘gurus’ and consultants dedicated to helping real estate investors generate more leads, negotiate better deals, and create more consistent, predictable cash each month.
Richard specializes in sharing proven, low-cost real estate direct marketing strategies for attracting a steady flow of motivated sellers, as well as real estate business marketing systems for getting investment properties occupied fast.
Richard also teaches investors systematic approaches to growing their businesses, leveraging their time, and increasing their profitability on each deal. His real estate direct marketing approach to investing teaches investors to achieve their financial goals WITHOUT hunting for deals, relying on agents, using their credit, struggling with tenants, borrowing from banks, or calling sellers.
Richard bought over 500 homes as a creative real estate investor since 1996 until a bizarre lawsuit by the Division of Securities: "I lost my portfolio of 56 properties through a state-sponsored civil lawsuit from 2014. A gag order prevents me from fully defending against their public smear, but I have been able to answer a lot of questions and share useful details during recent interviews in 2020 now posted to my website."
"Richard is a marketing genius... you won't find a better flyer for buying houses than the one you get from him..."

Ron LeGrand. RonLeGrand.com

“Richard is a very successful investor in his own right besides being a wiz bang marketer... I have been using his marketing materials and ‘advertorial’ since I met him…”

Bill Barnett III, RrealEstateNowRadio.com

“During all the years I’ve known him, I’ve yet to find an investor who has more marketing expertise in entrepreneurial real estate than Richard Roop.”

William Bronchick, Legalwiz.com

1-on-1 feedback

One on one coaching session
Richard was very patient, helpful, and insightful. I definitely have a much better understanding now and will be able to prepare and make seller presentations with more confidence.
Albert N

Fantastic Deal Structuring meeting!
This meeting was excellent and tremendously valuable! Having Richard go through the steps (and his thinking) for structuring offers for our specific deal AND working the exact settings on our Ultimate Profit Generator spreadsheet was amazing. Richard explained his thinking as we went through number & scenarios, answered questions along the way, and turned it into a really collaborative effort. This was far better than we’ve done on our own and a fantastic learning experience! Thanks, Richard!
G Weber

UPG software makes deal structuring so easy
Richard, thanks for creating UPG! Putting offers together is so easy now! I can change ANYTHING to make the deal work – what I want to get paid, how to make the private money work, what to offer a seller . It’s quite incredible! And you teach it well. Thanks.
Brenda G & Larry E

Setting up appointments with Richard 
By using the internet and Genbook, it was sooooo easy to set up an appointment to talk to Richard Roop. And the appointment was great! Richard called right on time, we finished our business, and he was promptly off to his next appointment. Great system.
Bob Saadai

Real Estate Investing at its best
I have been buying real estate for 10 years. I No one has ever even come close to bringing everything and I mean everything to the table like Richard does. I have spent about $75,000 on investment classes with very little to show for it. No more. God bless Richard and everything he does for his partners.
Bill Lockwood

Richard’s Organizational Skills
I am so impressed with Richard’s system. He thinks of every detail in helping investors to get started in business. He not only has a great operation going, but he gives so much of his material. I am so pleased to be a part of Richard’s group and am looking forward to the future with his organization. Thanks, Richard!
D Seale

Roop is highly recommended
My favorite real estate guru is Richard Roop. His training exhaustively covers every single area a real estate investor will need to succeed. Richard is straightforward, honest, accessible, down-to-earth and works hard to help his students succeed. He makes learning fun and interesting, he is an excellent teacher. 
John Blythe

A Comprehensive Toolset
Richard Roop has a comprehensive set of tools; from a viable business plan to help people and yet also generate cash now and cash later. He has a comprehensive support system and teaching materials for the Inner Game as well as technical aspects of Real Estate and tools for systematizing your real estate investing. He manages to keep adding the tools I think I need….
Andrew Teutsch

Everything needed times 10!
Richard brings it. The nuts & bolts “how-to” is just a portion – integrating life success concepts into so much of the training material – the inner game, what’s happening between the ears – is what makes the real difference.
Todd Schmidt

Jump Start Preview
I was very pleased with Richards answers to my questions. This was supposed to be a marketing call. It turned into a questioning from my behave. Richard was very supportive and relaxed in answering my questions. He made me feel very comfortable.
Jeffrey Ursaki

Structuring Offers with UPG
Richard spent a lot of time showing me how to structure offers using the UPG that he created. He worked an actual lead that I received so I was able to take the results and present the offers. I now feel confident that I can use the UPG for all of my prospects.
Laurian Edan

Time to fly
I’d like to thank Richard for his help working with me on the UPG, familiarizing me with the ins and outs of how it works while helping me structure an offer. I’m certainly thankful to be invited to work with Richard and the coaches as part of the Joint-Venture Program. Thanks guys.
Eric Poling

Roop Rave
I continue to be highly impressed by Richard Roop and his organization. He is truly a total professional in his real estate dealings and in his encouragement of others to learn his methods and prosper by using them. 
Geoffrey Daniel

Bootcamps, coaching, the inner game

We were at a point of stopping our program but with your coaching we have a peer group to talk with that understands what the conversation is all about. Thanks for coaching!
Kitti & Dennis Surrette
Ocala, FL


Great boot camp as always. Picked up so many... You guys keep improving according to student's need. Seeing and talking with higher level students [helps] clear our vision and boost our confidence. I think every serious real estate entrepreneur should come to your boot camp and join your coaching program.
Elle Profits
Aurora, IL


The boot camp and the coaching are phenomenal. The combination of cutting edge marketing tech, implementation know-how and inner game support is unmatched in the industry. I can feel my business becoming stronger and more efficient everyday.
Scott Melrose
Tinley Park, IL


I don't believe anyone can match the content I received this week. I had the Home Study Course, but I had no idea that I would be overwhelmed with the information I received. I joined coaching, and in January I will tell you guys how far I have come.
Dimitri Whitehead Lawrenceville, GA

Absolutely the best real estate entrepreneurial program around. Marketing (the key to any business) and Goal implementation and tracking - inner game - and enough tools to help you have a successful business in any real estate market. Richard Roop... a must for anyone dedicated to success.
Mike MacKinnon
Kent, WA


The amount and the quality of the information provided by the Roop...Group... is tremendous. They provide a program that helps investors to be successful today while laying the ground work and a business plan for the future. The program has helped me to produce my learning curve. As a new investor I look forward to continue participating in the coaching program.
Chuck Horan
East Bridgewater, MA


Love the attention to Inner Game and business improvement. Thanks for not just trying to upsell more product. We really got tons out of this Boot Camp. Many thanks to staff and the many attendees that answered questions and gave encouragement.
Robert Quinn & Patty English
Newborn, GA


I have been to a lot of boot camps as a “Masters” and this is the best boot camp I have been to. Think I liked best: The panels! The material, inner game! The networking party the first night. Being able to ask questions throughout... having access to Richard...
BZ Riger
Austin, Texas


Being in coaching is one of the best things I have ever done for my personal growth. With the combination of inner game training in coaching and the seemingly unlimited resources we have access to, there is truly no way to avoid improvement....
Pam Tufts
Evergreen, CO


Great Boot Camp! It is only when you come to the boot camp you realize how much you don't know. What is remarkable is the emphasis on action/inner game and let the systems do their job. I just need to get out of my own way...
Ben White
Arlington, VA


We loved the synergy of the Master Mind Group table discussion. Coaching is the best money we have spent! Your coaching program is cutting edge. The best in the Business! You guys are always there when we need you. The inner game-outer game combination is unbeatable!
Ernie & Tricia Sneesley
Burbank, CA


Your meetings are always conducted to the best standards. The content is cutting edge and keeps up and ahead of the market. That is extremely valuable. I joined coaching in May and have bought 4 homes since then. We went full time in June and the coaching has been fantastic. The live calls and CD's keep me sharp and on top of my game. I have been to other Guru Boot Camps and yours are far and above the best. Thanks for a great Boot Camp.
Jeff & Pam Strada
Atlanta, GA


The boot camp was great as I knew it would be. I met lots of awesome people. The energy level and quality level of both information and attendees was phenomenal! I am now in the coaching program and am so excited to move to the next level. Thanks Guys!
Kris Clemenger
San Diego, CA


This Boot Camp was all about the inner game. It showed me that I was not taking action. This was my second Boot Camp with Richard... and this was the best ever! I've been to others and this was the best. With the action and inner game tools that I've learned I will make a  $10k profit in the next two weeks. Thanks again.
Kevin Reeder
Atlanta, GA